Stories That Sell

Cure boredom. Help your high-potential leaders become memorable communicators.

Best Audience: Sales Conferences, Sales Teams, Annual General Meetings, Marketing teams, and/or Business Developers

Deepen customer relationships and sell more — faster! Learn four key stories that overcome client objections and close deals.

Audiences leave with specific ideas about what stories they can tell the next time they are sitting across from their customers and clients.

This is an interactive program where participants engage in hands-on activities designed to build their storytelling skills and start their own personal storytelling library.

Business Developers learn how to tell four strategic stories that move the sales process along:

  1. The I’m-not-who-you-think-I-am Story: I’m here to help, not sell
  2. The Story of Us: Who we are and what we stand for
  3. Customer Success Story: We’ve helped many people just like you
  4. Overcoming Objection Story: All of my customers had the same questions as you
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Speaker Magazine Cover March 2015